Selection process developed by matteria

Location and Work Mode

Remote with preference for presence in Mexico City. 

Who we are

Cuna del Mar is a pioneering impact investment fund transforming the global aquaculture industry through regenerative, equitable, and science-backed innovation. For over 14 years, we have invested in early- and growth-stage companies that are reshaping how the world produces protein, protects marine ecosystems, and sustains coastal communities. Our mission is rooted in a bold belief: aquaculture, when done right, can become one of the most powerful forces for ocean health and food security.

Our portfolio includes ventures in Panama, Mexico, Hawaii, and North America, spanning biotechnology, genetics, ocean technology, and sustainable seafood production. We don’t just deploy capital—we build ecosystems. Our work bridges climate innovation, inclusive economies, and systemic regeneration.

Our impact

• 14+ years investing in regenerative aquaculture.
• Active portfolio in Panama, Mexico, Hawaii, and North America.
• Investments in biotechnology, genetics, ocean technology, and sustainable production.
• Portfolio companies include Open Blue, Blue Ocean Mariculture, InovaSea, and others.
• Advancing a global narrative on ocean regeneration, protein equity, and climate innovation.

Purpose of the Position

The Chief Marketing Officer will drive Cuna del Mar’s global brand and market positioning to accelerate growth across our portfolio. This role is not only about visibility — it is about directly enabling portfolio companies to increase sales, attract investment, and expand into new markets. The CMO will architect a clear, data-driven marketing strategy, ensuring every initiative translates into measurable business results.

Key Responsibilities

• Lead the global brand and marketing strategy for Cuna del Mar and its portfolio ventures, with a focus on driving commercial outcomes and market expansion.
• Build a consistent narrative and unified messaging platform across ventures in diverse sectors and geographies.
• Oversee digital and content strategies designed to convert awareness into sales pipelines and investor engagement.
• Represent Cuna del Mar at high-level industry events, positioning the fund and portfolio companies as leaders in regenerative aquaculture and climate-related innovation.
• Mentor and strengthen marketing functions across early- and growth-stage companies, equipping them with scalable playbooks and performance frameworks.
• Manage and evaluate external agencies and partnerships to ensure ROI and strategic alignment.
• Implement performance tracking with clear KPIs, ensuring accountability and measurable results across campaigns and initiatives.
• Lead the development of thought leadership and media strategies that enhance credibility and competitive advantage.

Key Challenges: First 12-24 Months

• Unify a multi-venture ecosystem under a coherent, bold brand narrative.
• Launch a new generation of storytelling assets and digital presence for Cuna del Mar.
• Position portfolio companies as global leaders in their verticals through differentiated storytelling.
• Build internal capacity for brand stewardship across distributed teams.
• Elevate Cuna del Mar's public voice in climate finance, food systems, and regenerative investment.

Requirements and competences to work with us

Education

• A degree in Marketing, Communications, Business Administration, or related fields is preferred.
  
• Advanced studies such as an MBA, MPA, or equivalent in strategy, innovation, or sustainability are a plus.
• Candidates without formal degrees but with proven, high-impact leadership experience will be fully considered.

Experience

• Minimum 10 years in senior marketing leadership roles with proven responsibility for brand positioning and commercial growth.
• Demonstrated success driving measurable outcomes (e.g., revenue growth, investor attraction, market share) through marketing.
• Experience managing multi-brand portfolios or business units across international markets.
• Expertise in building and scaling high-performing marketing teams.
• Proven ability to execute sophisticated digital and data-driven campaigns.
• Prior exposure to high-growth, mission-driven, or impact-focused organizations is preferred but not required.

Knowledge and Skills

• Fully proficient in English and Spanish.
• Strong command of digital strategy, data analytics, content marketing, and brand development.
• Exceptional ability to simplify complex concepts into clear, actionable messaging for investors, customers, and global stakeholders.
• A network of relationships across relevant industries (food systems, biotech, sustainability, ocean/climate innovation) is an advantage.

Competencies

• Strategic acumen with operational rigor — ability to define long-term vision while executing with precision.
• Commercial orientation — sharp focus on sales, growth, and market impact.
• High-performance leadership — builds accountable, results-driven teams.
• Global cultural fluency — capable of operating effectively across diverse markets.
• Resilience and adaptability — thrives under pressure and in complex environments

Our team profile

At Cuna del Mar, we are guided by values that reflect our commitment to regeneration, equity, and entrepreneurial leadership. Our team culture is shaped by the following principles:

Values/Organizational DNA:

• Mission-first mindset – We prioritize long-term impact over short-term gains.
• Entrepreneurial spirit – We value builders who are proactive, resourceful, and action-oriented.
• Collaboration across differences – We thrive in multicultural, interdisciplinary environments.
• Trust and autonomy – We empower people to lead with ownership and accountability.
• Curiosity and learning – We seek new knowledge and adapt with humility and openness.
• Integrity and transparency – We build trust through honesty, clarity, and consistency.
• Courage to challenge – We invite bold ideas and thoughtful dissent to strengthen our work.

Key Interests aligned with our team

We are reimagining aquaculture as a tool for healing oceans, feeding communities, and enabling climate resilience. Our purpose is rooted in regenerative economics, food system equity, and the belief that markets can serve life, not extract from it. We see marketing as a means to mobilize bold ideas and elevate a new global narrative.

Reasons to join our team

• Executive role at the forefront of ocean innovation and regenerative finance.
• Strategic visibility and storytelling authority across ventures.
• Flexible location with global reach and a mission-aligned leadership team.
• Opportunity to shape the public voice of a global regenerative movement.

Relevant details before applying for this vacancy

• This is a strategic role at the fund level, not operationally embedded in a single company.
• Compensation and long‑term upside are directly tied to performance and portfolio growth, ensuring that top results yield top rewards.
• Requires frequent collaboration across cultures, time zones, and business models.
• Travel is expected for team convenings, summits, and partner engagements.
• Complete fluency in both English and Spanish is essential.
• Candidates must be deeply aligned with Cuna del Mar’s regenerative mission.