Marketing Coordinator - matteria
If you are driven by the challenge of crafting and executing marketing strategies that directly influence business growth, this position may be perfect for you.
Selection process developed by matteria
Location and Work Mode
Latam & Remote.
Who we are
At matteria, we are talent consultants for leaderships that are improving the world.
We are a recruitment company specializing in talent for sustainability and entrepreneurship sectors, serving private and civil organizations globally. We have successfully placed over 1,500 professionals in 15 countries and maintain a network of over 80,000 registered professionals. Our team has extensive experience in mid-level and junior management executive profiles across all business areas, including a specialized IT team.
WHY:
Leaderships that improve the world have a talent ally.
HOW:
In a human and global way, supported by technology and based on data.
WHAT - Services:
. Headhunting
. Consulting
. Salary Benchmarking
. Studies
. Job board
. Mentoring
What makes us different:
We specialize in talent for the impact, sustainability, and entrepreneurship sectors. We understand the triple impact DNA of your organization: economic, social, and environmental. We complement technology and consulting to find technical skills and organizational fit. We are consultative allies in your search or project, generating a human and long-term relationship with your team and candidates. We have a global network to find the best talent wherever they are.
Our Impact
In 9 years:
- Over 1,500 successful placements
- Over 550 clients from private, public, and civil sectors in 15 countries
- Over 75,000 registered professionals from 30 countries
Purpose of the Position
Position matteria as a reference in the Talent area for the impact sector globally, playing a fundamental role in the planning and execution of communication and marketing strategies that support the organization's mission-driven strategic axes. This involves leading a comprehensive communications strategy across matteria's communication channels to support the commercial deployment of its services and generate key content for brand positioning, reputation strengthening, and relationship building with stakeholders.
Key Responsibilities
Communication and Marketing (Strategic):
- Design, plan, and execute the organization's comprehensive communications strategy and its verticals (recruiting, consulting, and studies) to increase conversion and sales, brand positioning, and strengthen business objectives.
- Implement SEO strategies to improve search engine positioning.
- Develop continuous content on our channels to support marketing strategies and strengthen brand positioning.
- Provide technical and strategic support for the use of communication tools that strengthen commercial management.
Reporting
- Generate reports on the management of the communications strategy (social media performance reports, website visits, marketing ROI, OKRs).
- Analyze, process, and clean data to identify opportunities that allow for informed decision-making and improve the effectiveness of the comprehensive communications strategy.
Operations and Team Support
- Assist with the creation of vacancies on the Job Board.
- Contribute to the constant optimization of the user experience.
- Design digital pieces to support marketing strategies.
- Post job vacancies on LinkedIn from Monday to Sunday, ensuring continuity and relevance of the posts.
- Manage and maintain matteria's website, ensuring its uninterrupted operation and the implementation of periodic updates, in addition to resolving any technical issues.
- Ensure compliance with all current regulations, such as privacy and accessibility policies.
- Support the management of integrations with external tools and applications necessary for operations, such as forms and CRM systems.
- Collaborate in the implementation of internal communication initiatives and coordination with strategic allies, providing support in the management of commercial alliances through communication and marketing actions.
- Support the team in presentations that require visual communication and marketing assistance.
- Identify and manage critical communication situations that may impact matteria's reputation by implementing strategies that reinforce brand positioning.
- Collaborate in organizing external events such as webinars and livestreams, leading their creation.
- Manage the promotion and dissemination of events to ensure participant attendance and generate business opportunities.
- Cover events to boost commercial support and increase matteria's brand visibility.
Requirements and Competences to work with us
Education
- 5 years of experience in similar roles.
- Proven experience in designing, planning, and executing comprehensive communication and marketing strategies.
- Proven experience in developing sales strategies.
- Knowledge of SEO implementation and digital campaign management.
- Experience in creating visual and digital content, including graphic design and writing for different channels.
Technological Tools:
- Analytical Tools: Experience overseeing traffic and user behavior using Google Analytics.
- Content Management (CMS): Practical knowledge of platforms like Webflow, WordPress, or similar.
- CRM: Competence in handling customer relationship management tools such as Mailchimp and Salesforce.
- Automation: Experience in using automation platforms to streamline communication, customer contact, and sales.
- Design: Experience using design tools like Canva, Adobe, or similar.
- Automation and AI: Familiarity with automation tools and chatbots like ChatGPT.
- Productivity and Planning Tools: Knowledge of Google Docs, Notion, and content planning tools.
Competencies:
- Bootstrapping: Capable of developing creative and efficient solutions with minimal resources. Able to optimize the use of low-cost or free tools to achieve effective results.
- Tech-savvy: Proactivity and curiosity to leverage market tools and resources for marketing and sales strategies, especially with AI.
- Time Management: Discipline to prioritize tasks and maintain strategic focus. Ability to adapt to changes and tackle unforeseen challenges effectively.
- Strong organizational and planning skills to manage multiple projects and tasks simultaneously.
- Ability to develop and execute long-term strategies aligned with the organization's objectives.
- Excellent verbal and written communication skills, able to interact effectively with different stakeholders.
- High-level English proficiency (spoken and written).
Our team profile
- Purpose: We work to solve problems for our stakeholders, trying to contribute our "grain of sand" for a better society.
- Empathy: We go above and beyond to put ourselves in your shoes and find the best way to support you.
- Global: We have no geographical, cultural, or ideological boundaries. We love to travel, step out of our comfort zone, and grow by experiencing new things.
- Modern Leadership: We work based on trust, purpose, and objectives, not structures and schedules.
- Curiosity: We are hungry to learn, grow, and be better at what we are and what we do.
- Entrepreneurial: We are part of a team constantly in "beta" mode, learning and evolving.
- Problem-solving Ability: We make decisions and solve situations.
- Humor: We never forget to laugh, especially at ourselves. It represents an attitude towards life that brings us closer and humanizes us.
Key interests for working with us
- Talent management
- Recruitment and selection
- Consulting
- Entrepreneurship
- Sustainability
- High-impact organizations (private, public, and civil sectors)
Reasons to join our team
We invite you to join a growing enterprise with strong projections for expansion at the regional and global levels. We work with organizations and candidates who understand the need to generate positive impact economically, socially, and environmentally.
We offer competitive fees associated with the type of vacancy and project billing.
Relevant details before applying for this vacancy
matteria's expansion strategy is based on remote operations with freelance associate consultants. The company does not have a budget beyond the revenue generated by the first clients in this market. We look for highly professional and committed profiles aligned with our mission, willing to undertake and push for the model's implementation in this market.
To support this, we provide:
- Commitment, closeness, experience, and support from the Executive Management team for the first steps. This includes weekly meetings, frequent communication, and periodic accompaniment trips.
- Access and support from the entire matteria team.
- Complete training on the TalentHunting model and other matteria services.
- matteria platform for posting vacancies and receiving applications with over 75,000 registered users.
- Access to a premium LinkedIn account for profile hunting.
- Access to local job portals for posting and hunting profiles.
- Defined and proven methodology, formats, and other necessary tools for selection processes.
- Online platform for conducting assessments and psychotechnical evaluations.
- Support from the communications team that assists in commercial management.
- matteria brand with growing positioning in the impact sector in Latam and recognized clients in 11 countries in the region.
- Social media presence supporting vacancy dissemination and brand positioning.
- Sales material, personalized matteria email, collaboration platforms for joint online work.
- Direct communication channel with an experienced team of consultants in Latam to support the successful development of the first selection processes.
- Support in communications and marketing for vacancy dissemination.
- Extensive network of contacts with potential clients and allies, facilitating commercial management.
- Access to training tools.
- Category
- Communications/Marketing
- Locations
- Argentina, Colombia, México
- Remote status
- Fully Remote
Marketing Coordinator - matteria
If you are driven by the challenge of crafting and executing marketing strategies that directly influence business growth, this position may be perfect for you.
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