Marketing & Brand Expansion Assistant - Those Coffee People
If you are motivated by social impact and sustainable development, this position may be for you.

matteria supports with the dissemination of this opportunity.The referred organization is responsible for the selection process
Location and Work Mode
Medellín, Colombia. In-person.
Who we are
Those Coffee People is a fast-growing Colombian company connecting global coffee roasters with premium Colombian coffee through direct trade. Since 2018, they’ve been simplifying the supply chain and building transparent, equitable partnerships between farmers and buyers.
Our impact
Our mission is to make sourcing world-class Colombian coffee as seamless as ordering from across the street, reducing intermediaries and empowering producers.
Impact in Numbers (Fast Facts):
- Operating in over 22 global markets.
- Over 7 years of direct-trade operations.
- Hundreds of B2B clients served.
- New eCommerce platform launched for specialty green and roasted coffee
Purpose of the Position
This role supports the co-founder and Head of Client Acquisition in scaling the brand through data-driven marketing, eCommerce, and AI implementation. It’s ideal for someone curious, organized, and motivated to grow with a startup in international expansion.
Key Responsibilities
1. Data Analysis & Reporting
- Track marketing performance via Google Analytics, HubSpot, Mailchimp
- Support reporting and actionable insight generation
- Test and implement AI tools for reporting
2. eCommerce (Ecwid) Management
- Maintain inventory, pricing, visuals, and user experience
- Ensure a seamless digital journey for customers
- Align brand story with UX across the site
3. Brand Expansion Support
- Assist in international campaigns
- Conduct market research and identify partnership opportunities
- Design marketing assets (e.g., presentations, posts)
4.General Coordination
- Support the co-founder and Brand Manager in daily marketing tasks
- Coordinate cross-team communication.
Requirements and competences to work with us
Education
- No specific degree required but academic basics in marketing or communication preferred
Experience
- Entry-level; open to recent graduates with strong motivation and growth mindset.
Knowledge and Skills
- English – B2 or higher (spoken and written)
- HubSpot, Google Sheets, ChatGPT, Canva, Instagram
Competencies
- Detail-oriented and highly organized
- Curious and fast learner (esp. with AI tools)
- Autonomous work ethic
- Strong written communication and creativity
Our team profile
- Collaboration & Team Spirit: Everyone pitches in when a task requires it.
- Transparency & Trust
- Team-first attitude: no task is too small
- High standards in accountability
- Detail-focused and reliable
- Proactive and aligned with startup energy
Key interests for working with us
- Passion for coffee, trade, sustainability
- Interested in international business and client growth
Reasons to join our team
- COP $3,000,000/month base salary
- Performance-based quarterly bonuses
- Career growth: Potential to lead own team in 1–2 years
- In-person (based in Manila, Medellín) with the possibility of occasional remote work privileges after successful completion of probationary period.
- 20 paid vacation days/year
Relevant details before applying for this vacancy
- Working Schedule: Monday to Friday - 8am to 5 pm
- Local colombian contract
- Unlimited contract
- Category
- Communications/Marketing
- Locations
- Colombia
Marketing & Brand Expansion Assistant - Those Coffee People
If you are motivated by social impact and sustainable development, this position may be for you.
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